Case Studies
Real work, real numbers.
Three client stories. Each one measured by the thing that actually matters: results the client can point to.
Regional Insurance Broker · Saskatchewan
Cherry Insurance
500,000 visits in a month for a local broker.
500,000
Unique Visits
in 30 days
1.67×
City Population
Saskatoon, pop. 300k
12,400+
Contest Entries
first-party data
31%
Quote Lift
year over year
Problem
A local insurance broker up against national carriers with huge ad budgets. Low search visibility, expensive paid ads, and no audience of their own to talk to. Outside of word-of-mouth, nobody knew the brand.
Solution
We built a campaign around the Cutest Pet Contest. A dedicated landing page, a social push, an AI-assisted SEO build, and a referral loop so every entrant brought in more entrants. Hosted on a stack that could handle the traffic spike.
Results
Half a million visits in one month from a city of 300,000. Every quote conversation started with the client already knowing the brand. The contest list still powers renewals and new quote outreach today.
Full-Service Law Firm · Prairies
W Law LLP
Search authority and better consult intake.
4.2×
Organic Traffic
trailing 12 months
180+
Ranked Keywords
page-one positions
+62%
Consult Requests
qualified intake
<1.2s
Largest Paint
core web vitals
Problem
A multi-practice law firm losing search traffic to smaller, faster competitors. Generic practice pages, not enough depth on the topics that matter, and a website that turned visitors into bounces instead of consults.
Solution
A rebuilt site on a fast stack, an AI-assisted SEO program aimed at the searches people run when they need a lawyer, and clean intake forms tied to each practice area. A steady stream of plain-English legal articles to build authority over time.
Results
Page-one rankings across the firm's key practice areas, a clear lift in qualified consult requests, and a website that finally matches the calibre of the lawyers behind it.
Post-Secondary Institution · Northern Saskatchewan
Northlands College
A full rebuild for a college with nine campuses.
100%
Site Rebuild
ground-up architecture
+48%
Program Inquiries
year over year
9
Campus Regions
unified under one system
AA
Accessibility
WCAG 2.1 conformance
Problem
A regional college serving nine campus communities with a scattered online presence, a dated brand, and a website that hid programs behind generic menus. Students couldn't find what they came for.
Solution
A full rebuild. A refreshed brand system, one clear structure across all campuses, modern accessibility standards, and a program finder built around how students actually search, not how the org chart is laid out.
Results
A clear jump in program inquiries, a consistent brand across every campus, and a platform the college can build on for the next decade.